Every once in awhile, a new menu item of the oh-sh*t-I-need-to-try-that-now variety goes across our paths. Hardee’s Garlic Bread Thickburger absolutely fits that outline, health goals be damned.
Launched along with another garlicky, delicious-sounding menu item that we’ll get to in a second, the burger is originating to hardees prices locations nationwide June 19. The 1/3-pound Black Angus beef patty is served on butter-toasted sourdough bread (YUM) with a buttery garlic herb spread, parmesan crisps, and caramelized onions. Whoever chose to add parm crisps As well as a slice of cheese, a chef’s kiss to you.
Also unfamiliar with menus nationwide: the Cheesy Garlic Fries. Following within the footsteps of fast food brands like McDonald’s and Taco Bell, Hardee’s is bringing a whole new sort of cheesy fries to the masses. Their rendition is topped with a garlic butter sauce and cheese and can be added to any combo for less than a dollar. Hardee’s menu includes bacon cheddar fries and curly fries, FYI.
The burger and fries were tested at Hardee’s west coast sister brand Carl’s Jr. late last year, though it’s not yet clear if they’ll be included to the people menus, too. More good-to-know details: Both items are limited-time offerings and their prices may vary slightly by location. The burger starts at $5.29.
The partnership marks Hardee’s first-ever influencer team-up, and will call for kid’s meals that can come complete with four exclusive toys from Ryan’s expansive product brand, Ryan’s World. Later over the summer, another children’s channel repped by Ryan’s studio partner, Pocket.watch – HobbyKidsTV, via their newly-formed HobbyKids Aventures entertainment brand – will launch similar toys in Hardee’s and sister chain Carl’s Jr. (Both Hardee’s and Carl’s Jr. are owned by parent company CKE Restaurants).
“Our consumers are digital-first,” Hardee’s director of brand marketing, Jenna Folk, told CNN. She also noted that Hardee’s stopped vending kids’ meals – which it calls Star Pals – eight years ago, nevertheless the company has since noticed a rise in families eating at fast-food chains, citing recent reports.
As part of his partnership with hardees, Ryan may also showcase the 4 exclusive toys on his massive YouTube channel. The products (see below) include: a mystery egg using a puzzle inside, a Ryan figurine, a water toy, and fuzwov rolling panda. The Star Pals meals, launching next week, includes chicken tenders or even a burger, a side of applesauce, along with a milk beverage – starting at $3.99.
“This partnership with CKE is an ideal extension of Ryan’s World, the amazing character universe created by Ryan along with his family,” said Edwina Cumberbatch, Pocket.watch’s manager of sales and co-promotion.